Multi-Channel Feeds
Generate optimized feeds for Google Shopping, Meta, Pinterest, TikTok, and more.
Product Feed Generator
Optimize and automate product feeds for Google Shopping, Meta, and all major advertising channels.
SHOPLAB FeedExample
Your catalog, ready for every channel
Destination
Google Merchant
- Products
- 2,480
- Format
- XML product feed
- Fields
- Title, price, availability
SL-BTS-001Bella T-ShirtIn stock
FOR YOUR TEAM
Why SHOPLAB Feed
- Improve ROAS by 25%
- Eliminate feed errors
- Save hours on feed management
- Reach more channels faster
- Stay compliant with requirements
PRODUCT CAPABILITIES
Features
Feed Optimization
Apply rules and transformations to improve feed quality and ad performance.
Custom Labels
Create custom labels for campaign segmentation based on margin, inventory, or seasonality.
Real-Time Updates
Sync inventory and price changes to feeds in real-time or on schedule.
Error Detection
Catch feed errors before they affect your ads with proactive alerts.
Category Mapping
Automatic category mapping to Google and marketplace taxonomies.
A/B Testing
Test different titles, descriptions, and images to optimize performance.
Performance Analytics
Track feed health, product performance, and optimization opportunities.
IN YOUR BUSINESS
Use cases
Shopping Ads
Power your Google and Meta shopping campaigns with optimized feeds.
Price Comparison
Syndicate products to Prisjakt, PriceRunner, and comparison sites.
Marketplace Listings
Generate compliant feeds for marketplace product listings.
WHY SHOPLAB
Why choose SHOPLAB Feed
Compare with Feedonomics, DataFeedWatch, Channable
- Native PIM integration — product data always fresh and complete
- Nordic channels — Prisjakt, PriceRunner, CDON ready
- Real-time updates — inventory and price changes reflected instantly
- Unified platform — no separate tool to manage
YOUR EXISTING SETUP
Connect to your infrastructure
UNDER THE HOOD
Technical details
- API
- Feed management API for automation
- Security
- Secure feed URLs with token authentication
- Hosting
- CDN-delivered feeds for fast channel ingestion
QUESTIONS & ANSWERS
Frequently asked questions
Which advertising channels are supported?
Google Shopping, Meta (Facebook/Instagram), Pinterest, TikTok, Microsoft Ads, Prisjakt, PriceRunner, and more.
How often are feeds updated?
Feeds can be updated hourly, or in real-time for inventory and pricing changes when connected to PIM.
Can I customize feeds per channel?
Yes. Each channel can have custom attribute mapping, filtering rules, and optimization settings.
LET’S TALK FEED
Talk to us about your setup
Tell us how your team works today. We’ll show you where SHOPLAB Feed fits, what it connects to, and how to get started.