Campaign Calendar
Plan and visualize your promotional calendar with team collaboration.
Campaign & Promotion Manager
Create and manage promotional campaigns across all sales channels with a powerful rule engine.
SHOPLAB CampaignsExample
A promotion that follows your rules
Summer collection / Promotion rule
10%off eligible products
- Original price
1,000 kr- Customer pays
- 900 kr
- Customer saves
- 100 kr
FOR YOUR TEAM
Why SHOPLAB Campaigns
- Increase campaign ROI by 40%
- Launch promotions faster
- Prevent promotion conflicts
- Protect margins with rules
- Measure true campaign impact
PRODUCT CAPABILITIES
Features
Promotion Rule Engine
Create complex discount rules: percentage off, fixed amount, BOGO, tiered pricing, and more.
Coupon Management
Generate and track unique coupon codes with usage limits and targeting.
Flash Sales
Schedule time-limited offers with countdown timers and inventory allocation.
Bundle Promotions
Create product bundles and kits with automatic pricing calculations.
Customer Targeting
Target promotions to specific customer segments based on behavior or attributes.
A/B Testing
Test different offers and measure impact on conversion and revenue.
Performance Analytics
Track campaign ROI, redemption rates, and revenue attribution.
IN YOUR BUSINESS
Use cases
Seasonal Sales
Coordinate Black Friday, holiday, and seasonal promotions across channels.
Customer Win-Back
Target lapsed customers with personalized offers to drive reactivation.
New Product Launch
Create buzz with early-bird pricing and exclusive access promotions.
WHY SHOPLAB
Why choose SHOPLAB Campaigns
Compare with Talon.One, Voucherify, Built-in platform promos
- Unified with PIM — promotions tied to accurate product data
- Multi-channel — same campaign across web, app, and marketplaces
- Inventory-aware — automatically pause promos when stock runs low
- Nordic seasons — built-in templates for Nordic retail calendar
YOUR EXISTING SETUP
Connect to your infrastructure
QUESTIONS & ANSWERS
Frequently asked questions
Can I schedule campaigns in advance?
Yes. Set start/end dates, schedule flash sales, and automate seasonal promotions.
How do discount rules work?
Flexible rule engine: percentage off, fixed amount, buy-X-get-Y, tiered discounts, bundle pricing, and more.
Can campaigns target specific customers?
Yes. Segment by customer tier, purchase history, location, or custom attributes.
LET’S TALK CAMPAIGNS
Talk to us about your setup
Tell us how your team works today. We’ll show you where SHOPLAB Campaigns fits, what it connects to, and how to get started.